The Next Emerging Markets After BRIC

As indicated in the recent Business Perspectives on Emerging Markets 2012 to 2017 Report conducted by the Global Intelligence Alliance or GIA, the countries China, India, Russia and Brazil which make up the famous acronym BRIC, will keep their leading spots in the list of the world’s developing markets for 2012 to 2017. In the top 30 ranking of emerging markets in which international companies will have plans of targeting from the year 2012 to 2017, most emerging markets, aside those of the BRIC, are found in Latin America or Asia with Argentina, Turkey, Mexico, Vietnam, South Africa and Indonesia […]

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Counterfeiting and Malinvestment in China

A consumer spending of 2.29 trillion for this decade, China is on top of the list of prospected markets for retail and manufacturing. The purchasing power of the Chinese market brought high hopes among international brands but this hope is still being held in hiatus due to the massive counterfeiting in the red nation. What is the real score of fakery in the country? This article is here to draw some of the fine lines on the status of the notorious markets of China and the case of malinvestment in the Chinese Economy. […]

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A Better Market: Chinese Consumers Bids Farewell to Fake Products

Once dubbed as the hub for product counterfeiting, China’s market is now turning away from fakery as consumers prefer original products. With the strong campaign against fake products, most of the consumers have now raised the likeness to the real branded ones. Try walking into metropolitan China with a fake Gucci bag and you will surely have people looking at you. Indeed, this transformation has brought high hopes to international manufacturers given the fact that China is seen as the largest market with a potential additional consumer spending of 2.29 trillion or 19% of the forecasted world additional spending of […]

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Multinationals in India: New Paradigms Business Applies

Up until recently, an international brand would enter an emerging market like India, by taking an existing product and create a stripped down low-cost version for the new market. But not any longer. Traditional business models no longer apply in India. Increasingly, you will see new products developed from the ground up with new business models. The March 2012 McKinsey Quarterly article, “How Multinationals Can Win in India,” predicts that in the next 10 years, 20% of global revenue growth will come from India. For multinationals in India to succeed, they must adopt new business paradigms immediately. So far, multinationals […]

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Bric Acronym Turns 10

The Bric acronym celebrates it’s 10th anniversary. The world as we know it today is quite different from what it was a decade ago. To sustain growth, the world’s poor must be included in the development, as S.D. Shibulal, CEO of Infosys puts it: […] the biggest challenge that faces the Bric countries is quite unique in that they are countries of contradiction. Countries like India and China in particular, despite leading the Bric growth story, are no different. Take a look at India. It has had average growth of 8 to 8.5 per cent in recent years – but […]

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The Brazilian Dream: Thiago for Visual Ethnography

Thiago Vinicius is part of the group that created the Community Bank Sampaio Union, at Jardim Maria Sampaio neighborhood, São Paulo, which provides micro-credit and prints its own currency, the “sampaio”. Watch this video from TEDxAmazônia. ‘The Brazilian Dream‘ (O Sonho Brasileiro) is a qualitative study of the young generation Brazilians, with focus on their dreams and desires. […]

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The Brazilian Dream: Tahis for Visual Ethnography

‘The Brazilian Dream’ (O Sonho Brasileiro) is a qualitative study of the young generation Brazilians, with focus on their dreams and desires. This is a photograph of The Brazilian Dream: Tahis for Visual Ethnography from Rio de Janeiro, Brazil for BOX1824 by photographer Jacob Langvad Nilsson. […]

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The Brazilian Dream: Rose for Visual Ethnography

‘The Brazilian Dream’ (O Sonho Brasileiro) is a qualitative study of the young generation Brazilians, with focus on their dreams and desires. This is a photograph of Rose from Recife, Brazil for BOX1824 by photographer Jacob Langvad Nilsson. […]

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