Observations of an observer

While traveling in the Philippines, one of the most exciting emerging markets, earlier this year, I did an interview with Peeps Forum, a nascent blog for people interested in people. The story was the first to be posted on Peeps Forum when it launched earlier this week. In the interview I talk about my work as a visual ethnographer and how I’ve developed a methodology applicable in a business context. For instance, when international brands develop products for the booming middle-class in emerging markets, precise, ground-level information about culture, trends and aspirations is crucial in order to become relevant for these […]

Read More…

How To Make Emerging Markets Your Primary Market

  I recently contributed with an article for ArtRebels magazine on doing business in emerging markets. ArtRebels is a global platform for creative entrepreneurs. Anyway, here’s the article: Make Emerging Markets Your Primary Market Entrepreneurs, get out of your comfort zone. Forget about your home market and move to an emerging market to make it yours. By Jacob Langvad Nilsson With the economic shift from the developed world to the developing world, you’ve with certainty already heard about the promising opportunities in emerging markets. Whether you’re a multinational corporation (MNC) with consumer products, or a sole entrepreneur with a startup idea (or something in between […]

Read More…

The New Gold Rush: Digging for Billions in Emerging Markets

One of the most important events in our modern, economic history, even surpassing the Industrial Revolution in significance, is the rise of emerging markets. Nations that used to be written off as mere consumers of international products if not bilateral foreign aid, are fast maturing, getting empowered and are starting to exercise influence over international trade. […]

Read More…

The New Gold Rush: Digging for Billions in Emerging Markets

One of the most important events in our modern, economic history, even surpassing the Industrial Revolution in significance, is the rise of emerging markets. Nations that used to be written off as mere consumers of international products if not bilateral foreign aid, are fast maturing, getting empowered and are starting to exercise influence over international trade. […]

Read More…

Building Brands in Emerging Markets

US and European manufacturers of fast moving consumer products (FMCG) are looking to emerging markets in Asia, Africa, and different parts of Latin America due to the slow growth at home. Many of said companies spent over $10 billion just to widen their reach over these markets, and they occupy more than 40 percent of global sales of grocery products and clothing. However, many of these companies eventually realized that expensive branding and administrative protocols actually limited their capability get to the portion of the market with lesser spending power. Studies on international brand makers that operate in areas where […]

Read More…

Asia’s Next Challenge is Better Social Security

In a recent issue of The Economist, an article titled “Asia’s Next Revolution” delved into trends that indicate how many Asian countries are now starting to lay down the foundations for a welfare state. The Economist article cites the key countries as Indonesia, Thailand, India, China, and the tiger economies Singapore, South Korea, Taiwan, and Hong Kong. All of these countries are now implementing slightly similar forms of health care and social security schemes. […]

Read More…

India’s Manufacturing Sector Facing Challenges

Back in 1951 India’s then prime minister Jawaharlal Nehru announced that India had to become industrialized, and that as fast as possible. While the politicians have done everything they could since then, including Soviet-like planning, to industrialize the country, India has yet to become a manufacturing powerhouse like China. Indians seems more willing to grow crops and sell services than manufacture advanced products and machines. While India’s economy had recorded impressive growth rates over the past decades, most of growth came from the service sector, and their overall performance is still being dragged down by an underperforming manufacturing sector, resulting […]

Read More…

Africa’s Dream of Economic Growth From the New Middle Class

When we think of Africa, usually what comes into mind is political conflicts, if not bloody wars, poverty and famine. But something has changed. Looking closer and you will discover the growth of the middle class, which will big part of an answer to the future growth development of Africa. According to a recent report it is projected that in the next 50 years the middle class of Africa will have its growth to more than a billion people. Wall Street Journal`s Patrick McCarty delivered a report from African Development Bank that says challenges will keep on closing on middle […]

Read More…

Africa’s Economy Converging to Consumer Market

Africa is the hot prospect for most international investors and multinational organizations. Often dubbed the next China, the rising, Africa consumer is now in the center attention. In this article we will look at the development in consumer market in mainstream Africa, since it levels to the other countries which competes on Fast Moving Consumer Goods (FMCG) and consumer-discretionary products. […]

Read More…

Searching for Latin America’s Economic Transformation: Photo Essay

Additional photographs from the recent editorial commission “Searching for Latin America’s Economic Transformation” for Nordea Invest. You can read the entire article on Nordea’s website. […]

Read More…