Brazil’s New Middle Class is Shopping on Credit

As the world’s 7th largest economy, Brazil has shown great growth across numerous industry sectors over the past years. Last year alone, Brazil’s economy managed to increase by an impressive 7.5% with the finance ministry predicting an overall annual growth of 4.5% this year. It is interesting to note that Brazilians have peculiar shopping habits […]

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In China, Lifestyle Counts as Much as Work

The younger generation in China is now leading a new work lifestyle where they prefer to leave one job before landing on another in order to get time to fulfill their personal interests. This trend has been termed as naked resignation because one leaves a job with no other job at hand. A study shows […]

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China’s Megalopolises: Development and Challenges

This particular growth of cities in China is powered equally by the initiatives its government has been pushing through for the past few years as well as the extensive internal migration of the Chinese population looking for better lives. The government’s relationship with its massive population is a difficult one primarily because of the contrasting […]

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Small Town Consumers are Shifting India’s Economy

The growth of India’s company is decelerating. As compared to the previous, it has only expanded by 5.3% this year, in the quarter of January to March, the slowest so far for the last seven years. Consumers are skimping. According to various business executives, the product sales of durable dropped by 10 to 15 per […]

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Counterfeiting and Malinvestment in China

A consumer spending of 2.29 trillion for this decade, China is on top of the list of prospected markets for retail and manufacturing. The purchasing power of the Chinese market brought high hopes among international brands but this hope is still being held in hiatus due to the massive counterfeiting in the red nation. What […]

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IKEA Bolstering India’s Economic Confidence

The Swedish group IKEA, the world’s leading manufacturer and retailer of furniture asked for India’s government approval of their proposal to invest an estimated amount of €1.5 billion or $1.9 billion worth of business by establishing about 25 stores around the country in the next years. IKEA’s business venture sparked a brand new hope for […]

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Thailand Shoppers Raise Eyebrows Over IKEA Products

Last year IKEA successfully expanded its brand to the new emerging market of Thailand. The furniture brand established a superstore in Bangkok which is the 5th largest among all it branches. Everything was running smooth until IKEA gets to realized how some of their products were causing fuzz among the consumers. IKEA, being used to […]

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Thailand Shoppers Raise Eyebrows Over IKEA Products

Last year IKEA successfully expanded its brand to the new emerging market of Thailand. The furniture brand established a superstore in Bangkok which is the 5th largest among all it branches. Everything was running smooth until IKEA gets to realized how some of their products were causing fuzz among the consumers. IKEA, being used to […]

Read More…