The Stakeholder Conflict
When This Happens
Two senior stakeholders have fundamentally different visions and each is pulling the team in a different direction.
How To Do It — Interest-Based Negotiation
- 1.Separate positions (what they want) from interests (why they want it).
- 2.Ask each stakeholder to articulate their underlying interest, not their position.
- 3.Identify shared interests — there are almost always some.
- 4.Generate options that serve both sets of interests, even if they don't match either original position.
What To Say
I can see we have two strong perspectives. Before we debate solutions, I want to understand the "why" behind each. [Stakeholder A], what outcome are you ultimately trying to protect? [Stakeholder B], same question. [After responses.] Interesting — it sounds like you both care about [shared interest]. Let's see if there's an approach that serves both needs.
Pro Tip
When stakeholders feel their core interest is understood and protected, they become dramatically more flexible on the specifics.
Press Space to shuffle